I have been studying, analyzing, or working with social media strategies for hotels for the last couple of years, and I have been amazed at the variety of approaches that are being taken. Some are brilliant, and others are less so. Typically it comes down to leadership. Do the leaders buy into the concept of social media, do they understand it, and can they inspire it.
I am launching a new group on LinkedIn designed to create a community to discuss Social Media with regards to Hotels, Restaurants, Tourism and Hospitality Venues. You can find it at Hotel & Tourism Social Media Connection.
I challenge you to join the conversation and to improve the discussions as we move through this age of social media.
Looking forward to seeing you there.
Curt
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